AMERICAN ARTISTRY STUDIO
Introduction
As a prominent interior and exterior designing firm, American Artistry sought to elevate its online presence effectively through SEO and attract new clients. But, they wanted to solve some common SEO problems and get higher in the search rankings making their website an organic magnet.
Problem
American Artistry had many hurdles to face when it came to visibility in SEO aspects. The reach of potential clients was limited because their website had poor search engine rankings for key interior design terms. Their site content was not optimized for their target keywords which meant that they were completely incapable of getting any organic search traffic. The technical SEO issues like slow site speed and broken links (in addition to the poor mobile optimization) also contributed to lowering its rank and performance. Furthermore, their backlink profile was of poor quality as well with few high authority links that are crucial for enhancing the domain and search engine ranking.
Solution
A comprehensive solution to the SEO problems with PRIME Digital Solutions. So instead of keyword research, we collect all related terms that customers can use and optimize content which will improve the search visibility. They both punch up the content to be more enjoyable and informative,and also generate that new type of content that will keep people coming. By improving page loading speed, addressing broken links and making sure that the website was mobile friendly, technical SEO issues were taken care of. A backlink strategy in which we worked on obtaining high quality links from credible sources within the interior design space. All those efforts together pushed the website to a much better position in search engine rankings, improved organic traffic on the website and made user experience more relevant.
Result
The SEO improvements served American Artistry with great search engine rankings. It helped the website get better rankings in search terms related to interior design and decorating, which increased organic traffic. The process resulted in content optimization and technical improvements that made for an overall improvement of user experience as well as increased site performance, while the stronger backlink profile helped bring up domain authority levels. American Artistry stood out more evidently in search engines, driving prospective clients to their site. The SEO strategy developed for Theratio succeeded beyond their initial expectations and helped accelerate the growth of their new business in a very competitive market.
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